We first met Good Society cofounder Phil Camarano in 2018 at our New Brewery Accelerator workshop in San Diego, as he and partner Nick Berger found a location and began laboring to get it open. The launch of The Good Society Brewery & Public House finally happened in February 2020—just weeks surpassing COVID restrictions forced breweries into new and unexpected ways of doing business.
It was a challenging time, figuring out how to run the merchantry and respond to customers in this strangest of years. Then, lightning struck: A beer they made on a whim—First to Fall, a Belgian-style grisette—won a gold medal at the Great American Beer Festival, and that was unbearable to net them Small Brewpub of the Year honors.
In this episode, Camarano and Berger discuss:
- The nonflexible work of getting a brewery off the ground
- Overcoming the numerous challenges in launching the new merchantry
- Dealing with the unsavory subject of wastewater
- Designing a beer program for a non-geek regulars
- Keeping momentum going through the early days of the pandemic
- The planning and diamond focus for their gold medal-winning grisette
- The impact of the medal and Small Brewpub honors on the brewery’s growth
- Forecasting and planning through such an queer year
- Rethinking the brewpub model in light of the pandemic
And more.
This episode is brought to you by:
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