About



Welcome to MIXINGMAGIC. 

We fell in love with drinks because they weren’t just another way to catch a buzz, but a means to discover the sense of “place” ingrained into a region over centuries—or a peek into a specific era and its ambitions. In America, our invention of the cocktail may not have the sanction of ages that Europe’s history with wine has, but guess what: Our early penchant for mixing wines and spirits, tossing them in a glass and turning it into entertainment—it’s ours. Some might call it adulteration; we’d call it the very spirit of reinvention and experimentation that has come to define America itself.